Does My Company Logo Need to Include 'Inc.' or 'L.L.C.'?
No. If your lawyer told you that, they’re wrong. Sorry. Some lawyers think it is safer to list your legal name in your logo and there’s no downside, but they are wrong. Let’s consult one of the largest law firms in the country, Baker & McKenzie LLP. Take a look at their homepage. They don’t even […]
You Should Love Getting Targeted
I hear people complain all the time that they might get targeted by a marketer. People don’t want to give out information and be hit with all of this crap in their email, on their screens, and in the mail. Here are some facts: You will keep seeing marketing anyway. Marketing pays for the websites […]
Just Make it Look Pretty
I had a client tell me that they just needed me to make their website look pretty. I told them that I can do more for their site, and they need me to do more than just make their site look pretty. The site had no call to action. The copy was not appealing to […]
Lessons from a Nigerian Prince
We get these spam emails every day. I get a ton of them and filter out most of them. They basically promise to make you rich for a small amount of money. I heard an interesting take on this the other day. I’ve always wondered who would fall for this and why do they send […]
Tomorrow is Election Day…Maybe You Shouldn’t Vote
We’re all sick of hearing about the “undecided voters.” Who are these people? Most of us have chosen sides and dug in months ago. Most of us have our leanings and know how we will vote in pretty much most elections. I think if you are undecided at this point, please don’t vote. If you […]
The Holidays are Here…Sorry
OK, the holidays are not here, but your business should take care of any holiday gifts or cards now. Do you do the same thing every year by default? Do you order everything at the last minute or just say forget it because you don’t have the time? Maybe you don’t believe in business holiday […]
Give Yourself a Call
Do yourself a favor and call your main business number from an anonymous phone right now. Hopefully, it’s fine and sounds just as you imagine it sounds. Don’t leave this to chance, but check it out. I have a client who’s phone number lead to another related company. It also rang for quite awhile before anyone […]
7 reasons why you should redesign your website now.
Let’s say you have a website that’s three or four years old. It’s still kinda fresh and up-to-date. There’s no reason to update it…right? WRONG. Right now, a three or four year old website is out of date. If your site is older, it’s ancient. Here are some reasons you should update your site now: […]
Why Should my Site be Designed in WordPress
Web Design in WordPress and Not Just HTML? Yes. What is WordPress? For those of you who don’t know, WordPress is a site that you can host your blog with, but more importantly, you can build any website on the WordPress format. It’s a free package of software, templates, and plug-ins that you can install […]
My Current Web Design Job will be Obsolete…Kinda
There are great resources out there for small businesses and start-ups to build their own websites. There are templates and content management systems that are easy to use and look great. Sound like if companies can build their own sites, graphic designers won’t really be needed? Yes and no. Yes. For some companies, they just […]